Rad
Well-known member
Here's the background:
Monday I'm called early to come in to the morning meeting. They "need" me to turn a day-of OMB anchor pkg. Their pitch; Fort Brag Soldiers will be part of a country music video being shot on post today, they want the pkg for 5pm.
I call Bragg, in true Army fashion, here's the deal: (one hour travel time to Bragg) Be at the Gate at 11:30am... all media will be escorted in and out as a group. Video shoot starts around 2:30pm, depending on weather. Be prepared to stay on post 4 to 5 hours. Obviously, this would not make air today.
So it's a no-go.
Then the GM comes in the meeting... says there is a Tesla Sports car coming by the station, might make a good video op. I jump at it. I get outside, I have 45 minutes to shoot (and can't get the car out on the highway). But I've watched a few episodes of Top Gear in my life and think to myself "I can pull this off."
Return to the station and tell them I can pkg this! Thay say No, we need you to take a sat truck south.
With a pkg already in the camera, I write and edit between other assignments. Crank out a pkg and offer it up as a hold piece.
It sits on the shelf all week, then finally airs today buried in the second half-hour of the noon news. I'm told "It's too different from the rest of our product".
That's the point.
So with apologies to Top Gear... Here it is: http://www.wral.com/business/video/7645558/
Your thoughts?
Monday I'm called early to come in to the morning meeting. They "need" me to turn a day-of OMB anchor pkg. Their pitch; Fort Brag Soldiers will be part of a country music video being shot on post today, they want the pkg for 5pm.
I call Bragg, in true Army fashion, here's the deal: (one hour travel time to Bragg) Be at the Gate at 11:30am... all media will be escorted in and out as a group. Video shoot starts around 2:30pm, depending on weather. Be prepared to stay on post 4 to 5 hours. Obviously, this would not make air today.
So it's a no-go.
Then the GM comes in the meeting... says there is a Tesla Sports car coming by the station, might make a good video op. I jump at it. I get outside, I have 45 minutes to shoot (and can't get the car out on the highway). But I've watched a few episodes of Top Gear in my life and think to myself "I can pull this off."
Return to the station and tell them I can pkg this! Thay say No, we need you to take a sat truck south.
With a pkg already in the camera, I write and edit between other assignments. Crank out a pkg and offer it up as a hold piece.
It sits on the shelf all week, then finally airs today buried in the second half-hour of the noon news. I'm told "It's too different from the rest of our product".
That's the point.
So with apologies to Top Gear... Here it is: http://www.wral.com/business/video/7645558/
Your thoughts?