A Step Above Productions
Well-known member
1) You never know if a speaker is going to leave right after the presser.
2) You never know if there's going to be a great SOT at the podium that can't be matched from a 1 on 1.
What it comes down to is this...no one involved in news is going to look at badly lit press conference footage and blame it on the organizers...just the photog.
Also many of my clients who hold pressers do it so they don't have to do 15 ono-on-ones - they don't want to do the ono-on-ones and do the presser.